Big data refers to extremely large sets of structured and unstructured data, while big data management refers to the organization, administration, and governance of this information. With so much data at our fingertips, it is crucial to ensure that proper procedures are put in place to take advantage of this information and use it to benefit the company, employees, and customers.
Utilizing this information to increase the organization’s knowledge and understanding of customer trends, sales and marketing opportunities, and operational performance is becoming increasingly difficult. Just how do you sift through these vast mounds of information to make big data work for you? In this 45-minute webinar, Juran Global CEO Dr. Joseph DeFeo will show you how.